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The Ave: A Community Collaborative Economic Development Project

This project is designed to document and present the diverse cultural expressions along “The Ave”—the Michigan Avenue/Grand River Avenue corridor that links MSU/East Lansing with Lansing. This cultural economic development is designed to advance the vitality and livability of the Greater Lansing community. Plans include creating “nodes” of identity and creativity along the corridor and fostering improved collaboration between the campus, Lansing, East Lansing, and Greater Lansing. Improved wayfinding, public art programming, and enhanced understanding of the cultural assets of the area are anticipated outcomes. This is part of the Cultural Economic Development Plan developed under the leadership of the Arts Council of Greater Lansing.


  • MSU Residential College in the Arts and Humanities
  • MSU College of Communication Arts and Sciences
  • Arts Council of Greater Lansing
  • Greater Lansing Convention and Visitor Bureau
  • Lansing Economic Area Partnership (LEAP)
  • University Outreach and Engagement


  • Arts Council of Greater Lansing


C. Kurt Dewhurst

Director for Arts and Cultural Partnerships, Office for Public Engagement and Scholarship
Curator of Folklife and Cultural Heritage, Michigan State University Museum
Professor, Department of English
University Outreach and Engagement Campus Senior Fellow

Office for Public Engagement and Scholarship